Zig Ziglar was one of the greatest sales people that ever lived! What made him great wasn’t his ability to close a deal but rather his ability connect with those that he was making a deal with. After a successful career in Sales, he went on to becoming a widely recognized author and motivational speaker. Unfortunately, he passed away last week but his lessons will leave an indelible mark in history.
Words – in today’s vocabulary, are more powerful than they have ever been in our existence. Simple letters assembled together have the ability to make you feel like you are on top of the world; or, they can serve as a guillotine and do irreparable damage.
Depending on your intent, words can be used as a tool and if utilized wisely, could lead to one achieving the result they so seek. Knowing this, the responsibility to learn and choose words carefully, is great and often not treated with the respect it so deserves.
How much is your “word” worth? Well, I think in order to assign a value, tangible or otherwise, we must first understand what is being asked. Keeping your word, in essence, is making a promise to do something and, when you don’t live up to your word, you are in effect, breaking your promise. It’s really that simple…
In business, as in life, you come across many situations where you find yourself needing to address an issue of some sort. The challenge, often, is that many of us do not take a holistic approach towards dissecting the condition and applying a logical framework to move us towards resolution.
This is the concept behind the acronym N-A-B-C.
Now, before you can apply NABC, you have to implicitly clear on the problem you are trying to solve. Then, and only then, can you begin to apply the framework outlined below.
If there is one thing that I have come to learn, accept, and expect throughout my life, it’s that, whether in a personal or professional capacity, people will experience what I call, “life’s resets”. In fact, people will experience many of them and in some cases cause them. Basically – this is something that throws your whole world upside down – a S.E.E. (significant emotional experience), if you will. Often, these are things that you cannot prepare for. As one of my favorite song lyrics go, “The real troubles in your life are apt to be things that never crossed your worried mind; the kind that blindside you at 4pm on some idle Tuesday.”
The number one question on everyone’s mind, including those running in the current GOP election, is “When will the economy get back on track?” Of course, for the average citizen, the implication behind this question is “When will the unemployment rate reduce?” (i.e. when can I expect to find a job?).
Keeping this on a positive note, let’s assume that you have been one of the lucky few to actually get noticed and have embarked upon the interview process. As I’ve stated before in other posts, this, to no one’s surprise, is an employer’s market (with a few exceptions, of course). That said, employer’s are cognizant of the fact that there is an abundance of talent available and will heavily scrutinize anyone trying to secure a position within their organization.
Once the words of our founding forefathers, today, “We the People” has taken on a completely different meaning in my life. In lieu of the recent “Occupy” activities that have been occurring, it really begins to showcase how powerful people, when united around a collective effort, can actually be.
While some of these activities were much before my time, including the Berkeley “sit ins” and equal rights marches for African Americans, it laid the foundation for what we are witnessing today – not just in America, but also all over the world. Ironically, it never surprises me how history has a way of repeating itself!